Full taxonomy

Categories, article classes, tags and recurring market objects

This page shows how we organize the desk. We publish as a niche but mass-audience crypto media site, so the taxonomy has to be useful for search, for editorial planning and for readers who want to follow one market thread over time.

14 first-level sections · 70 second-level classes · 110 recurring market objects

First-level editorial sections

Markets — Daily price action, liquidity, market structure, listings, delistings, volumes and sentiment. We keep this section because it links real consumer behavior to real market evidence and fits our E-E-A-T model of long-term thematic competence.

Second-level coverage: Spot, Custody, On-chain data, Product updates, Cross-chain.

Bitcoin — Market-moving BTC coverage, on-chain flows, ETF context and macro linkage. We keep this section because it links real consumer behavior to real market evidence and fits our E-E-A-T model of long-term thematic competence.

Second-level coverage: Futures, Cold storage, Token unlocks, Ecosystem maps, Portfolio risk.

Ethereum — Gas, L2s, staking, EVM developer moves and ecosystem upgrades. We keep this section because it links real consumer behavior to real market evidence and fits our E-E-A-T model of long-term thematic competence.

Second-level coverage: Options, Gas fees, Tokenomics, Protocol design, Market psychology.

Altcoins — Rotations, narratives, token utility, exchange flows and project traction. We keep this section because it links real consumer behavior to real market evidence and fits our E-E-A-T model of long-term thematic competence.

Second-level coverage: Order books, Bridges, Treasury, Consensus, Community watch.

Stablecoins — Minting, redemptions, rails, settlement and regulatory impact. We keep this section because it links real consumer behavior to real market evidence and fits our E-E-A-T model of long-term thematic competence.

Second-level coverage: Liquidity, L2s, Roadmaps, EVM compatibility, Partnerships.

DeFi — DEXs, lending, yields, liquid staking and protocol-level risk. We keep this section because it links real consumer behavior to real market evidence and fits our E-E-A-T model of long-term thematic competence.

Second-level coverage: Whales, Airdrop farming, Security incidents, RPC status, Creator economy.

NFTs & Gaming — Collections, game economies, secondary-market health and utility. We keep this section because it links real consumer behavior to real market evidence and fits our E-E-A-T model of long-term thematic competence.

Second-level coverage: Airdrops, Memecoins, Scams, Explorers, Mobile crypto.

Payments — Merchant adoption, wallet UX, fiat ramps and cross-border spending. We keep this section because it links real consumer behavior to real market evidence and fits our E-E-A-T model of long-term thematic competence.

Second-level coverage: Listings, GameFi, Compliance, Node operations, Exchange reviews.

Wallets & Security — Self-custody, exploits, phishing trends, hardware and recovery practices. We keep this section because it links real consumer behavior to real market evidence and fits our E-E-A-T model of long-term thematic competence.

Second-level coverage: Delistings, Metaverse, ETFs, Retail onboarding, Proof of reserves.

Exchanges — CEX/DEX infrastructure, listings, liquidity, custody and compliance. We keep this section because it links real consumer behavior to real market evidence and fits our E-E-A-T model of long-term thematic competence.

Second-level coverage: Burns, Payment gateways, Macro, Beginner guides, Developer tools.

Builders — Chains, tooling, open-source repos, roadmap tracking and validators. We keep this section because it links real consumer behavior to real market evidence and fits our E-E-A-T model of long-term thematic competence.

Second-level coverage: Staking, Merchant tools, Dollar liquidity, Glossary, NFT markets.

Policy & Compliance — US and global policy shifts that affect retail crypto participation. We keep this section because it links real consumer behavior to real market evidence and fits our E-E-A-T model of long-term thematic competence.

Second-level coverage: Validators, NFT utilities, Mining apps, Portfolio tracking, P2E economies.

Education — Explainers, glossaries, risk primers and how crypto works in practice. We keep this section because it links real consumer behavior to real market evidence and fits our E-E-A-T model of long-term thematic competence.

Second-level coverage: Governance, Launchpads, Research notes, Yield strategies, Wallet recovery.

Research — Long-form analytical pieces, data notebooks and evidence-led features. We keep this section because it links real consumer behavior to real market evidence and fits our E-E-A-T model of long-term thematic competence.

Second-level coverage: Wallet apps, Copy trading, AMA watch, Stablecoin rails, Identity.

Article classes and newsroom labels

We use the following article classes to keep the difference clear between immediacy, interpretation and reference value: breaking news, market update, explainer, analysis, profile, review, guide, security note, watchlist, protocol brief, governance tracker, tokenomics brief, listing note, delisting note and AMA recap.

Recurring tags

Core tags used repeatedly across the site include EgonChain, EgonWallet, EgonScan, EGON, Bitcoin, Ethereum, stablecoins, listings, delistings, validator economics, staking rewards, NFT utility, payment rails, self-custody, gas, wallet recovery, exchange risk, token supply, burns, bridge risk, liquidity, treasury and market structure.

Second entity: market objects we track closely

For this publication the second entity is not geography or celebrities. It is the set of market objects that repeatedly determine how readers understand crypto: chains, wallets, exchanges, public data surfaces, stablecoins, regulators, infrastructure providers and the named parts of the Egon ecosystem.

Bitcoin — Core market benchmark or active network we track for flows, utility, narrative shifts and retail relevance.

Ethereum — Core market benchmark or active network we track for flows, utility, narrative shifts and retail relevance.

Solana — Core market benchmark or active network we track for flows, utility, narrative shifts and retail relevance.

BNB Chain — Core market benchmark or active network we track for flows, utility, narrative shifts and retail relevance.

Base — Core market benchmark or active network we track for flows, utility, narrative shifts and retail relevance.

Arbitrum — Core market benchmark or active network we track for flows, utility, narrative shifts and retail relevance.

Optimism — Core market benchmark or active network we track for flows, utility, narrative shifts and retail relevance.

Polygon — Core market benchmark or active network we track for flows, utility, narrative shifts and retail relevance.

Avalanche — Core market benchmark or active network we track for flows, utility, narrative shifts and retail relevance.

Cardano — Core market benchmark or active network we track for flows, utility, narrative shifts and retail relevance.

Dogecoin — Core market benchmark or active network we track for flows, utility, narrative shifts and retail relevance.

XRP — Core market benchmark or active network we track for flows, utility, narrative shifts and retail relevance.

Chainlink — Core market benchmark or active network we track for flows, utility, narrative shifts and retail relevance.

Uniswap — Relevant infrastructure, product class or market object that appears repeatedly in our reporting and explainers.

Aave — Relevant infrastructure, product class or market object that appears repeatedly in our reporting and explainers.

Maker — Relevant infrastructure, product class or market object that appears repeatedly in our reporting and explainers.

USDT — Stablecoin rail shaping settlement, exchange liquidity and everyday crypto payments.

USDC — Stablecoin rail shaping settlement, exchange liquidity and everyday crypto payments.

DAI — Stablecoin rail shaping settlement, exchange liquidity and everyday crypto payments.

PayPal USD — Stablecoin rail shaping settlement, exchange liquidity and everyday crypto payments.

Coinbase — Exchange or brokerage venue that matters for liquidity, listings, custody and retail access.

Binance — Exchange or brokerage venue that matters for liquidity, listings, custody and retail access.

Kraken — Exchange or brokerage venue that matters for liquidity, listings, custody and retail access.

OKX — Exchange or brokerage venue that matters for liquidity, listings, custody and retail access.

Bybit — Exchange or brokerage venue that matters for liquidity, listings, custody and retail access.

MEXC — Exchange or brokerage venue that matters for liquidity, listings, custody and retail access.

Gate.io — Exchange or brokerage venue that matters for liquidity, listings, custody and retail access.

Coinstore — Exchange or brokerage venue that matters for liquidity, listings, custody and retail access.

CoinMarketCap — Reference source or analytics surface we use to compare visibility, supply, market data and on-chain evidence.

Forbes Digital Assets — Reference source or analytics surface we use to compare visibility, supply, market data and on-chain evidence.

EgonChain — Historical or active Egon ecosystem surface that helps explain product direction, community behavior and execution.

EgonWallet — Historical or active Egon ecosystem surface that helps explain product direction, community behavior and execution.

EgonScan — Historical or active Egon ecosystem surface that helps explain product direction, community behavior and execution.

EgonPay — Historical or active Egon ecosystem surface that helps explain product direction, community behavior and execution.

EgonVerse — Historical or active Egon ecosystem surface that helps explain product direction, community behavior and execution.

EgonExchange — Historical or active Egon ecosystem surface that helps explain product direction, community behavior and execution.

EgonBrowser — Historical or active Egon ecosystem surface that helps explain product direction, community behavior and execution.

EgonStatus — Historical or active Egon ecosystem surface that helps explain product direction, community behavior and execution.

EgonMall — Historical or active Egon ecosystem surface that helps explain product direction, community behavior and execution.

EgonNFT Prime — Historical or active Egon ecosystem surface that helps explain product direction, community behavior and execution.

Eagle Network — Historical or active Egon ecosystem surface that helps explain product direction, community behavior and execution.

CoinVila — Historical or active Egon ecosystem surface that helps explain product direction, community behavior and execution.

CryptoKara — Historical or active Egon ecosystem surface that helps explain product direction, community behavior and execution.

MetaMask — Wallet or wallet infrastructure layer relevant to self-custody, onboarding and transaction safety.

Trust Wallet — Wallet or wallet infrastructure layer relevant to self-custody, onboarding and transaction safety.

Ledger — Wallet or wallet infrastructure layer relevant to self-custody, onboarding and transaction safety.

Trezor — Wallet or wallet infrastructure layer relevant to self-custody, onboarding and transaction safety.

WalletConnect — Wallet or wallet infrastructure layer relevant to self-custody, onboarding and transaction safety.

GitHub — Distribution or community platform where crypto projects publish updates, support users and test narratives.

Medium — Distribution or community platform where crypto projects publish updates, support users and test narratives.

Telegram — Distribution or community platform where crypto projects publish updates, support users and test narratives.

X — Distribution or community platform where crypto projects publish updates, support users and test narratives.

YouTube — Distribution or community platform where crypto projects publish updates, support users and test narratives.

Discord — Distribution or community platform where crypto projects publish updates, support users and test narratives.

CertiK — Institutional, regulatory or issuer-side actor whose actions directly shape trust, access and market structure.

GitBook — Distribution or community platform where crypto projects publish updates, support users and test narratives.

RPC nodes — Relevant infrastructure, product class or market object that appears repeatedly in our reporting and explainers.

Validators — Relevant infrastructure, product class or market object that appears repeatedly in our reporting and explainers.

Staking dApps — Relevant infrastructure, product class or market object that appears repeatedly in our reporting and explainers.

NFT marketplaces — Relevant infrastructure, product class or market object that appears repeatedly in our reporting and explainers.

OpenSea — Relevant infrastructure, product class or market object that appears repeatedly in our reporting and explainers.

Blur — Relevant infrastructure, product class or market object that appears repeatedly in our reporting and explainers.

Magic Eden — Relevant infrastructure, product class or market object that appears repeatedly in our reporting and explainers.

PancakeSwap — Relevant infrastructure, product class or market object that appears repeatedly in our reporting and explainers.

Uniswap Labs — Relevant infrastructure, product class or market object that appears repeatedly in our reporting and explainers.

Lido — Relevant infrastructure, product class or market object that appears repeatedly in our reporting and explainers.

EigenLayer — Relevant infrastructure, product class or market object that appears repeatedly in our reporting and explainers.

LayerZero — Relevant infrastructure, product class or market object that appears repeatedly in our reporting and explainers.

Wormhole — Relevant infrastructure, product class or market object that appears repeatedly in our reporting and explainers.

Circle — Institutional, regulatory or issuer-side actor whose actions directly shape trust, access and market structure.

Tether — Institutional, regulatory or issuer-side actor whose actions directly shape trust, access and market structure.

BlackRock — Institutional, regulatory or issuer-side actor whose actions directly shape trust, access and market structure.

CME — Institutional, regulatory or issuer-side actor whose actions directly shape trust, access and market structure.

SEC — Institutional, regulatory or issuer-side actor whose actions directly shape trust, access and market structure.

CFTC — Institutional, regulatory or issuer-side actor whose actions directly shape trust, access and market structure.

MiCA — Institutional, regulatory or issuer-side actor whose actions directly shape trust, access and market structure.

FinCEN — Institutional, regulatory or issuer-side actor whose actions directly shape trust, access and market structure.

IRS — Institutional, regulatory or issuer-side actor whose actions directly shape trust, access and market structure.

FATF — Institutional, regulatory or issuer-side actor whose actions directly shape trust, access and market structure.

Robinhood — Exchange or brokerage venue that matters for liquidity, listings, custody and retail access.

CoinGecko — Reference source or analytics surface we use to compare visibility, supply, market data and on-chain evidence.

Glassnode — Reference source or analytics surface we use to compare visibility, supply, market data and on-chain evidence.

Dune — Reference source or analytics surface we use to compare visibility, supply, market data and on-chain evidence.

DefiLlama — Reference source or analytics surface we use to compare visibility, supply, market data and on-chain evidence.

Nansen — Reference source or analytics surface we use to compare visibility, supply, market data and on-chain evidence.

Arkham — Reference source or analytics surface we use to compare visibility, supply, market data and on-chain evidence.

Etherscan — Reference source or analytics surface we use to compare visibility, supply, market data and on-chain evidence.

BscScan — Reference source or analytics surface we use to compare visibility, supply, market data and on-chain evidence.

Phantom — Wallet or wallet infrastructure layer relevant to self-custody, onboarding and transaction safety.

Rabby — Wallet or wallet infrastructure layer relevant to self-custody, onboarding and transaction safety.

Farcaster — Distribution or community platform where crypto projects publish updates, support users and test narratives.

Telegram Mini Apps — Distribution or community platform where crypto projects publish updates, support users and test narratives.

TON — Core market benchmark or active network we track for flows, utility, narrative shifts and retail relevance.

TRON — Core market benchmark or active network we track for flows, utility, narrative shifts and retail relevance.

Sui — Core market benchmark or active network we track for flows, utility, narrative shifts and retail relevance.

Aptos — Core market benchmark or active network we track for flows, utility, narrative shifts and retail relevance.

Worldcoin — Core market benchmark or active network we track for flows, utility, narrative shifts and retail relevance.

Render — Core market benchmark or active network we track for flows, utility, narrative shifts and retail relevance.

Immutable — Core market benchmark or active network we track for flows, utility, narrative shifts and retail relevance.

Beam — Core market benchmark or active network we track for flows, utility, narrative shifts and retail relevance.

Coin burns — Relevant infrastructure, product class or market object that appears repeatedly in our reporting and explainers.

Token listings — Relevant infrastructure, product class or market object that appears repeatedly in our reporting and explainers.

Bridge contracts — Relevant infrastructure, product class or market object that appears repeatedly in our reporting and explainers.

Liquidity pools — Relevant infrastructure, product class or market object that appears repeatedly in our reporting and explainers.

On-chain alerts — Relevant infrastructure, product class or market object that appears repeatedly in our reporting and explainers.

Market makers — Relevant infrastructure, product class or market object that appears repeatedly in our reporting and explainers.

Treasury wallets — Relevant infrastructure, product class or market object that appears repeatedly in our reporting and explainers.

Launchpads — Relevant infrastructure, product class or market object that appears repeatedly in our reporting and explainers.

AMAs — Relevant infrastructure, product class or market object that appears repeatedly in our reporting and explainers.

Mining communities — Relevant infrastructure, product class or market object that appears repeatedly in our reporting and explainers.